Who you’ll be working with…

ABOUT ME

One year it's inbound marketing. The next it's GTM strategies. Then AI-powered everything. The playbooks and software evolve, the distribution channels shift, but the principles of good writing stay the same.

That's what I focus on.

My clients include world-renowned fashion publications, arts and culture platforms, Silicon Valley growth agencies, HubSpot partners, and global investment firms. I've ghostwritten books, thought leadership articles, brand journalism features, investor updates, video scripts, and more.

Credentials aside. How does this help you?

After hundreds of feedback sessions, onboarding calls, and rounds of edits, I've learnt most people know what they want to say. They just can't get it out of their head and onto the page. Or they can, but they don't have the time.

Which is why they partner with me.

Award-winning journalist. Published essayist. Writing professionally since before ChatGPT.

Beyond client work


Awards & Achievements

  • Nomination for Best Female Director, My Rode Reel Short Film Competition

  • Silver Award in the News Category, Business and Arts South Africa Journalism Awards

Publications

  • Living While Feminist: Our Bodies, Our Truths (NB Uitgewers)

  • English for Success: Literature Anthology (Oxford University Press)

Writing Residencies

  • University of Johannesburg Playwriting Laboratory

  • Twist Novel-Script Writing Project

Frequently Asked Questions

  • Pricing depends on scope. Monthly retainers start at $1,000. Not bargain-bin, but I also won't send you something that reads like it was written by a chatbot in a hurry.

  • Yes, where it's useful — research, outlining, admin. The writing and editorial judgment are mine. Happy to discuss guardrails on your project.

  • Yes — it's my preferred setup. You get someone who actually understands your business, not a writer Googling your company five minutes before a call.

  • That one post is going to go viral and change everything. It probably won't. Good content compounds over time.

    That said, if you just need a single deliverable done well, I can do that too.

  • Over a decade of experience, most of it before LLMs existed. Plenty of people can write. Fewer are easy to work with. I'm both, and I stick to deadlines.

  • A brief if you have one, a call if you don't, and one person who can get me the information I need without scheduling a committee.